According to Forrester, 74% of companies say they want to be “data driven,” but only 29% are actually successful at connecting analytics to action. It is a common myth that the effective use of martech requires cooperation with a data scientist. The same way SALESmanago, as no-code and low-code, is possible to use […]

    In particular, we have rolled out a couple of important improvements around email marketing and product recommendations and created new weekly and monthly reports making it even easier to stay on top of key information including revenue, campaign results, and changes in contacts databases.   Right now, we are running final tests on […]

    Have you heard about Voice Commerce? According to Visual Thesaurus, people can speak 125 to 150 words per minute, which’s over three times faster than the average typing speed. Because of this inherent human ability, voice search became a new daily habit of our lives. It’s more natural for people to talk than […]

    3 ‘Vs’ of the future are often mentioned when discussed further-development of advanced marketing strategies and technologies. Two V’s we’ve already covered – first as for video – events monitoring related to players, and second for voice – AI Voice Search. The third one, visual, has just arrived – Cinderella AI – Visual […]

    37% of (EmailMonday) marketers believe that one of the most important possibilities of marketing automation strategy is to measure its performance. By considering that 75% (MooSend) of email revenue comes from personalized campaigns, we have realized that the key feature of SALESmanago system analytics is easy access to the most important statistics of […]

    61% websites get search results below consumer expectations. This is why SALESmanago is introducing a new technology supporting Online Stores Search Engines with Artificial Intelligence, Natural Language Processing. And to increase your Customer Experience via mobile it includes Voice Recognition too. And all of that to make sure your Search Engine becomes another […]

    According to Marketing Automation specialist, David Raab, as many as 70% (Vendasta) of marketers are dissatisfied with software they use. Why? Most of them refer to the too complex structure of the platform, too hard system management, and a quarter of users (Autopilot) do not know how to use the tools effectively with […]

    Acquiring a new customer costs 5 to 25 times (Harvard Business Review) more than maintaining the current one and this is why more and more B2C companies are deciding to implement Loyalty Programmes. And their implementation seems to be a good approach as according to Accenture research, customers involved in loyalty programs not […]

    The beating heart of our CDP is the extensive base of contacts that you can perform many distinct actions on – after all, what’s the point of advanced marketing solutions if you don’t have a way to effectively analyze your contacts base in preparation to subject them to specific campaigns? For this reason, […]

    Use data stored in the SALESmanago Customer Data Platform to improve the personalization of your ad campaigns and reach your customers with offers perfectly matched to their behavior and buying habits anytime when they browse the Internet. We introduce integrations with leading advertising systems – Google Ads and Adform.   Google Ads and […]