3 ‘Vs’ of the future are often mentioned when discussed further-development of advanced marketing strategies and technologies. Two V’s we’ve already covered – first as for video – events monitoring related to players, and second for voice – AI Voice Search. The third one, visual, has just arrived – Cinderella AI – Visual […]

    37% of (EmailMonday) marketers believe that one of the most important possibilities of marketing automation strategy is to measure its performance. By considering that 75% (MooSend) of email revenue comes from personalized campaigns, we have realized that the key feature of SALESmanago system analytics is easy access to the most important statistics of […]

    61% websites get search results below consumer expectations. This is why SALESmanago is introducing a new technology supporting Online Stores Search Engines with Artificial Intelligence, Natural Language Processing. And to increase your Customer Experience via mobile it includes Voice Recognition too. And all of that to make sure your Search Engine becomes another […]

    According to Marketing Automation specialist, David Raab, as many as 70% (Vendasta) of marketers are dissatisfied with software they use. Why? Most of them refer to the too complex structure of the platform, too hard system management, and a quarter of users (Autopilot) do not know how to use the tools effectively with […]

    Acquiring a new customer costs 5 to 25 times (Harvard Business Review) more than maintaining the current one and this is why more and more B2C companies are deciding to implement Loyalty Programmes. And their implementation seems to be a good approach as according to Accenture research, customers involved in loyalty programs not […]

    The beating heart of our CDP is the extensive base of contacts that you can perform many distinct actions on – after all, what’s the point of advanced marketing solutions if you don’t have a way to effectively analyze your contacts base in preparation to subject them to specific campaigns? For this reason, […]

    Use data stored in the SALESmanago Customer Data Platform to improve the personalization of your ad campaigns and reach your customers with offers perfectly matched to their behavior and buying habits anytime when they browse the Internet. We introduce integrations with leading advertising systems – Google Ads and Adform.   Google Ads and […]

    Customers tend to leave the store if they are not able to find offers and information relevant to them. If you are not able to catch their attention, it’s very likely you will lose them. With that in mind, we developed a new, advanced designer which will allow you to create custom, personalized […]

    We are proud to announce an all-encompassing expansion to the SALESmanago personalization features with Conditional Content. It enables adjusting parts of your emails to perfectly fit the interest of diverse recipient groups of the same campaign. Simply define what user segments should get different offers and information and increase your email marketing’s effectiveness. […]

    The intensive work we do with our Customer Advisory Board consisting of over 100 CMOs, results in the rapid development of new functionalities. We see to it that our clients are always one step ahead of the competition. The second quarter was thus far very fruitful in new, key developments, oriented predominantly towards […]