Direct onsite communication with customers via Live Chat can be a really challenging job especially when the number of website visitors goes into thousands at the same time and a lot of them start to talk simultaneously. SALESmanago Livechat has been recently equipped with a couple of super cool features that make the process […]
Providing ecommerce services is not easy – being consistent and delivering effective cross-channel communication to your customers? It can be and it’s totally worth it. Implementing personalization in your marketing strategy is the key to increase your profits by at least 15%. What’s the matter with this personalization? Basically, ecommerce personalization […]
Running an on-line B2C business on a highly competitive market isn’t easy. If the customer will meet any obstacles in the buying process, it’s very likely he will leave and buy from your competitors. Are you sure you have the right cart abandonment recovery strategy in place? The reasons why As an […]
Ania Kruk is a company started by siblings – Wojtek and Ania Kruk in 2012. They are representatives of the fifth generation of famous jewelers Kruk family with nearly 200 years of tradition. Since the beginning the brand combines opposites: a long tradition with the freshness of the new generation and precious materials with […]
Over 50% of total web traffic is generated by mobile users and 80% of people used mobile device to search the internet in 2019. Adjusting ad campaigns to mobile users seems to be something obvious, but not always is. Can you afford not to optimize your mobile ads? The mobile ads market value […]
In the latest G2 report on market leaders, SALESmanago maintained its position as the leading provider of Marketing Automation software. Moreover. We’ve been also ranked among the high performing Europe solutions in the Marketing Analytics category. Customer satisfaction is the best measure of our product quality. G2 is a leading business review platform for […]
Aumaerk is one of the largest and most recognized German meat producers, supplying the most prestigious restaurants and michelin-star chefs worldwide. They manufacture extremely high quality meat in a way that makes it as easy and quick as possible to prepare for their customers. Challenges Balancing B2B and Ecommerce business needs between restaurants […]
Milword is a military and tourist shop for all lovers of various types of activity, people practicing survival, hunters, fishermen, globetrotters, travelers, as well as ordinary tourists. Their wide offer includes brands such as Surplus, Brandit, 5.11, Jack Pyke, Highlander. Many years of experience contribute to satisfying care for every customer not only through […]
AS Roma, one of the most recognizable football brands, decided to implement SALESmanago Marketing Automation platform to manage personalized multichannel campaigns and customer experience. AS Roma joins the group of the world’s top innovative sports clubs who are boldly exploring the new era of digital marketing. “We are extremely glad that AS Roma […]
Perlas Network operates a broad retail network (with over 2000 points of sale) and provides services in the areas of sales, promotion, marketing, customer service, IT and more. The company also offers online lottery services, and it designs, produces and develops products for lotteries. Challenges Building relationship with customers and increasing retention. Monitoring […]
In the fast-paced world of eCommerce, where customer expectations are higher than ever, marketers are constantly seeking innovative ways to drive engagement and deliver personalized experiences. One technology that has gained significant traction is AI. This powerful tool harnesses the potential of artificial intelligence to automate processes, enhance personalization, and streamline marketing efforts. […]
Agile marketing is having a moment. According to AgileSherpas over 40% of the 513 marketers surveyed said they use some form of agile in their work. Among the 42% of respondents who still use traditional marketing approaches, 91% said they plan to implement an agile framework within a year. You will find more […]
Discover the top 30 tips and tricks to stay ahead of your eCommerce competition using email templates. Learn how to leverage email newsletter templates, welcome series templates, abandoned cart email templates, and more to drive engagement and boost sales.
Personalisation has become a key strategy for eCommerce businesses looking to engage customers, drive sales, and build brand loyalty. By tailoring marketing messages and experiences to individual customers, marketers can create a more relevant and impactful customer journey. In this article, we will explore four essential steps to achieving effective personalisation in eCommerce […]
Email templates are a game-changer for eCommerce marketers, revolutionizing customer engagement and driving sales. In this article, we explore the six crucial insights every marketer should know about email templates. From boosting efficiency to enhancing branding, personalization, mobile optimization, A/B testing, and automation, these features unlock the full potential of email campaigns, resonating […]
A recent report by Gartner sheds light on the changing landscape of marketing technology (martech) and highlights a concerning trend of decreasing utilization of existing capabilities as well as major shift towards integrated suites. The 2022 Gartner Marketing and Communications Technology Survey aimed to explore the state of martech acquisition, adoption, and use, […]
SALESmanago launches findings from its CUPID Score, which calculates how successfully ecommerce marketers are measuring customer engagement SALESmanago CEO calls for marketers to embrace Customer Data Platforms to tackle these challenges Kraków, May 10, 2023 — Customer intimacy and convenience are key challenges for ecommerce marketers across Europe. That’s according to research gathered from SALESmanago’s CUPID […]
Hello! for today a quick look at a key component of Lean Marketing approach (which we love at SALESmanago) namely: Marketing Technology Optimization (MTO) If you haven’t yet met it focuses on: Evaluating current marketing technology tools and platforms. Identifying gaps or redundancies. Making data-driven decisions on eliminating existing or implementing new martech solutions. […]
Understanding your customers is essential for building a successful business. It enables you to tailor your products and services to meet their needs and expectations, which ultimately leads to increased customer loyalty and profitability. But how do you go about understanding your customers better? In this article, we will explore some methods and […]
Today SALESmanago, the Customer Engagement Platform, has been named as one of G2’s ‘Best Marketing and Digital Advertising Products’ and a Champion in Software Reviews’ 2023 CDP Emotional Footprint Market Report. G2, the largest and most trusted software marketplace, is used by more than 80 million people annually, including employees at all […]
