SALESmanago, a cloud based online marketing automation platform founded in 2011, has grown to over 500 active paying customers, mainly in Central Europe including banks retailers and largest eCommerce companies. Customers include companies like Yves Rocher, Ojega and Deloitte. The investment was led by Rafał Brzoska, the founder of InPost the world’s largest parcel lockers […]
Dynamic e-mails increase the effectiveness of e-mailings even up to 400%! Targeted content tends to have much better results. What’s the most important thing in the e-mail content? Relevance. And how to make the content relevant? Personalize it.
According to the Datanyze report, which examines the usage of informatics technologies by companies all over the world, the Polish system SALESmanago takes the 12th position among the world’s most relevant Marketing Automation systems. The market leaders in this segment are American companies: Hubspot, Marketo and Infusionsoft.
A lead is understood as a potential sales contact. Appropriate dealing with leads significantly impacts the success in the marketplace. That’s why it’s absolutely necessary to know the process of building relationships with leads.
Marketing Automation isn’t another e-Mail Marketing system. It’s a completely new state-of-art tool for marketers and marketing departments, which not only sends e-mails and newsletters, but also identifies and monitors people from your contact base on your WWW website. You will use data about your clients on your WWW website that is collected by the […]
Mass marketing is dedicated to a wide audience and personalized marketing is targeted to a specific group or an interested consumer. Which marketing strategy is the best?
Imagine that a customer is on your website and he thinks: Wow, they read my mind! This is just what I wanted! Isn’t it satisfying? What’s more, the client is so excited about your offer that he comes back and back and back and back to your website…
We are thrilled to announce that Software Advice, an established software review and recommendation engine featured SALESmanago in its “Top 5 Marketing Automation Tools To Boost Lead Conversions” report! This is yet another great honorable mention after G2 Crowd awarded us with a “Users Love Us” badge earlier this year. The […]
Developing your audience, unfortunately, is not like a yeast dough. You can’t just knead it, leave it in a warm place for a few hours and enjoy a risen, fluffy dough ready to bake. What I mean is that our efforts to attract potential customers to our business are often like talking to […]
According to Harvard Business Review, acquiring a new customer is 5 to 25 times more expensive than retaining an existing one. That’s why keeping your customers close pays off not only in terms of maintaining loyal relationships but also in economic terms. With that in mind, I guess the question you should ask yourself, […]
What toilet paper, cookies and Kanye West’s shoes have in common? All of these items at some point were used as the leading examples of the Scarcity Principle. See how scarcity mechanisms can mess with our heads. The desire We crave what is out of reach – this is absolutely normal. […]
“Marketing is really just about sharing your passion.” — Michael Hyatt At SALESmanago, we strive to inspire our passion in both our customers and employees, and we’re clearly doing it the right way! And so, we are thrilled to announce that G2 (a leading business review platform for comparing business software) […]
![[New feature] One-click access to Voice Commerce in your Online Store. Connect CDP data, NLP and AI Product Recommendations to Voice Search to deliver next-gen mobile buying experience.](https://blog.salesmanago.com/wp-content/uploads/2021/03/unnamed-3-1024x536.jpg)
Have you heard about Voice Commerce? According to Visual Thesaurus, people can speak 125 to 150 words per minute, which’s over three times faster than the average typing speed. Because of this inherent human ability, voice search became a new daily habit of our lives. It’s more natural for people to talk than […]
74% of CMOs believe data ethics will get even more important for their business in the next five years, while only 48% of advertisers admit having data ethics policy. With the advent of more and more data privacy regulations, various companies and organizations are under tremendous pressure to ensure that their customers are […]
![[Tips & Tricks] Email click-through rate sweet secrets](https://blog.salesmanago.com/wp-content/uploads/2021/03/unnamed-6-1024x536.jpg)
Let’s focus on how many emails we receive daily. Well, surprisingly, the number of mailings reaches an average of 121 emails per day (CampaignMonitor). So how to step out from the promotional-email-marketing-crowd? You have to make your mailing unique and eye-catching. It’s a kind of a harsh job when 14.5 billion spam emails […]
Tablets, e-books, smartphones, or even the Internet – are these inventions of the modern world, or were they predicted by a sci-fi genius in the middle of the last century? Here is how Stanislaw Lem saw the future in which we now live. Who Lem was? The year 2021 is the […]
While 29% of start-ups simply run out of money, 19% turn up worse than the competition, and 14% have awful marketing, the need for mysterious-sounding growth hacking arises. The Definition If you have ever had any interest in expanding the group of your audience, there’s no way you hadn’t heard this […]
