Posts from category: Marketing Automation


How Marketing Automation Supercharges Your Customer Loyalty?

  25% eCommerce companies top performing in customer loyalty can retain almost 70% of buyers as the Online Consumer Trends 2019 report shows, while in the worst performing eCommerces only 20% of customers are willing to make two purchases, and only 10% more than three. Find out how marketing automation can help your company to […]

Deep Behavioural Profiling – Webhooks replace Page Views and Webhooks as the most common ways of measuring customer interaction with eCommerce websites

eCommerce websites have become extremely interactive in the last few years, enabling customers to have a new very deep engagements with the products they are willing to buy. This makes the most common technologies used for monitoring and analysis of customer behaviour, like Page Views and Webhooks, a bit out of date. SALESmanago introduces a […]

Show that nature is important to you. How philosophy of Jean-Jacques Rousseau can help you create marketing in the era of ecological disasters?

Your company is growing steadily. You are a pioneer in your field, and pictures of your high-tech, super modern production line are making your competitors jealous. Everything is great… but it isn’t necessarily worth bragging about to your client.     For hundreds of years, the development of science and technology has evoked two extreme […]

[NEW FEATURE] Dynamic Segmentation – use real time data to manage constantly changing groups of individuals and upsell with extreme precision.

Dynamic segments is an advanced tool that allows you to create and update groups of contacts in real time that meet an extensive set of criteria at a given moment, including CRM, behavioral and transactional data.     Dynamic segments allow you to:   use of detailed data on: visit sources, transaction details, transaction sources, […]

5 facts about Black Friday you should know to make full use of its potential

Four-fold sales increases, conversion rate going up by 200% and 2.5 more email campaigns clearly show the vital importance of Black Friday for e-commerce. However, more than a half of those who buy on that one day never come back to renew their purchase. Do digital marketers do all they can to effectively milk the […]

[Webinar] 5 facts about Black Friday, that will help you to increase sales

Black Friday is coming soon, so we have a webinar for you that will help you better prepare your campaigns for this special day for online stores.     During the presentation Aleksander Skałka will present 5 interesting information on marketing campaigns and transactional data from last Black Friday, which will help you prepare better […]

[New Feature in SALESmanago] Website Automation – the new way of advanced website personalization with live chat, pop-ups and web pushes

Website Automation enables you to contextualise the real-time delivery of fully automated and personalized content, such as pop-up, exit pop-up, web push, live chat, to website visitors. The display time and content are adjusted in a 1-to-1 model for both SALESmango clients and anonymous users depending on their behaviour on the website.     Website […]

Behind the Scenes: Get to Know Our Team Better – Maja Kowalska
Behind the Scenes: Get to Know Our Team Better – Maja Kowalska

    1. Name, position, in SALESmanago since…   Maja Kowalska, Product Marketing Manager, in SALESmanago since 2015, but ‘we were on a break’ for some time in between.   2. Coffee, workout, meditation—how do you start your work day and get ready for conquering the world?   A cat nose in my eye followed […]

SALESmanago moving into a state-of-the-art office building in Krakow
SALESmanago moving into a state-of-the-art office building in Krakow

    SALESmanago, Poland’s largest and fastest-growing company creating eCommerce technology solutions, is set to become the single occupant of a new, eye-catching building located in Ocean Office Park in Krakow’s Zablocie district in August 2023. The unique office, developed by Cavatina Holding, will provide modern working space for nearly 700 people.    The new […]

Scoring Big: How 2erre Organizzazioni Revolutionised Their Digital Marketing Game
Scoring Big: How 2erre Organizzazioni Revolutionised Their Digital Marketing Game

    In 2023, 2erre Organizzazioni set out with ambitious goals: to elevate their sports tourism brand, TorneiGiovanili.com, by enhancing their digital marketing and lead generation strategies. Thanks to a robust collaboration between the client, Agency AI6, and the SALESmanago Team, these objectives were not only met but surpassed, laying a strong foundation for continued […]

Winn Scandinavia: Digital CX Done Right
Winn Scandinavia: Digital CX Done Right

    Company Overview   Winn Scandinavia, Sweden’s largest Car Audio Company, is a leader in the home and car audio industry. With a revenue of 252 Million SEK in 2023 and a team of  more than 75  audiophiles, Winn Scandinavia operates under several brands, including BRL Electronics, Ljudfokus.se, CDbilradio.se, and Carsound. The company also […]

Behind the Scenes: Get to Know Our Team Better – Tomasz Lipiec
Behind the Scenes: Get to Know Our Team Better – Tomasz Lipiec

    1. Name, position, in SALESmanago since…   Tomasz Lipiec, Partner Manager, in SALESmanago since March 2021.   2. Coffee, workout, meditation – how do you start your work day and get ready for conquering the world?   I currently start the day by making a bottle of milk for my youngest daughter 🙂 […]

The perfect landing page – a step-by-step Landing Page audit
The perfect landing page – a step-by-step Landing Page audit

    Imagine that you have an amazingly effective landing page, thanks to which you dynamically generate new leads. The statistics are soaring and sales are growing at a dizzying pace. How to create a good landing page that will attract attention? The landing page is the place that the recipient reaches after clicking on […]