Visual search is taking over eCommerce by storm. Younger audiences prefer to search by photo rather than traditionally type in proper phrases. And even if it might seem like a song of the future, visual search engines are easy to implement. What’s more, with three easy steps they will help you bring CX […]
Let’s focus on how many emails we receive daily. Well, surprisingly, the number of mailings reaches an average of 121 emails per day (CampaignMonitor). So how to step out from the promotional-email-marketing-crowd? You have to make your mailing unique and eye-catching. It’s a kind of a harsh job when 14.5 billion spam emails […]
Many big brands over the world have a problem finding the balance between acquiring new customers and maintaining regular ones. Statistically, about 44% of companies have a greater focus on customer acquisition strategy, and only 18% concentrate on retention (Huify). It’s kinda strange that efforts to improve retention are often put on the […]
72% of websites completely fail to meet expectations for search results (BigCommerce). Basic eCommerce search engines are not able to understand and deliver relevant results, especially when 34% of users search for non-product related content (Baymard). The new SALESmanago solution answers these problems. Search Engine Turbocharger is a mechanism which supports the operation of […]
As many as 74% of enterprise companies are actively looking for new use-cases to increase the level of process automation in their business (ThinkAutomation). At SALESmanago, we are constantly developing the possibilities of planning and implementing a multi-channel Customer Journey in order to maximize the probability of making a purchase. Now, thanks to […]
Succeeding in your marketing campaigns will usually take some trial and error. It’s worth the trouble though. Optimization of marketing automation is the key ingredient of any company’s growth and good sales results, and A/B/X testing, which is a huge part of optimization, can raise your conversion by 46%. We have some tips […]
The thing that can make or break the success of a sales team, is responding to leads at the right time. As research shows, 63% of surveyed businesses were taking up their leads way too late to convert them to sales, even though being the first responder can give you 30-50% sales from […]
As much as 79% of marketing leads never convert into sales. One of the reasons for that can be a bad lead qualification process, which means that 79 times out of 100 you can be wasting your time and money, trying to pursue leads that from the beginning are not ready to buy. […]
Did you know that 90% of customers like to receive personalized messages, and that just by using their name in the subject line you can increase the OR of the email campaign by 50%? If you start delivering messages with the use of customer segmentation, you can get even 760% higher revenue. Sounds […]
Many companies build their growth strategy focusing on acquiring new customers. However, research shows that even as much as 65% of the entire company’s revenue comes from existing customers. In addition, customers who are loyal and already know, and value what you offer, are likely to spend 33% more than newly acquired ones. […]
In the fast-paced world of eCommerce, the journey from acquiring customers to retaining them is a challenging one. While value creation is essential, the real key to sustained growth lies in value expansion. This article explores the pivotal shift from creating value to expanding it through effective customer engagement strategies. We will also […]
In a bid to unlock the secrets behind skyrocketing sales and amplified conversions within the realm of fashion eCommerce, our recent webinar held under the auspices of Customer Experience Magazine, in partnership with SALESmanago, proved to be an enlightening rendezvous. The spotlight of the event was none other than Vinny O’Brien, the Group […]
By Pierre Bizeul, VP of Product at SALESmanago As summer is coming to an end, it is an opportune moment to reflect on what we have achieved so far this year. Undoubtedly, 2023 has brought forth its fair share of challenges across the e-Commerce industry. As a strategic partner in our customers’ success, […]
Why VTEX Connect LATAM 2023 is THE Ecommerce Event of the Year Cutting-Edge Insights: Industry experts from Dior, Reeboks, Levis and many more, hear what is shaping the future of ecommerce in Latin America. Networking Extravaganza: VTEX Connect LATAM 2023 is more than just a conference; it has ample networking opportunities, enabling […]
In the fast-paced world of eCommerce marketing, a clash of two seemingly contrasting values has taken center stage: the creative charm of Barbie and the analytical prowess o f J. Robert Oppenheimer. Picture this: a marketing specialist – a vibrant, colorful persona like Barbie, exuding creativity and charm. But beneath the vivid exterior […]
In today’s digital age, beauty eCommerce has witnessed remarkable growth. However, with this success comes a growing concern among customers about the security of their personal data. In order to foster trust and confidence between beauty brands and their customers, leveraging zero-party data has emerged as a key strategy. This article explores the […]
The world of eCommerce has experienced tremendous growth in recent years, revolutionizing the way we shop for various products. One sector that has particularly thrived in this digital landscape is the home and garden industry. As more consumers turn to online platforms for their home improvement and gardening needs, businesses in this sector […]
The notion that “marketing is changing” turns out to be oversimplified. The gap between the technologies available and eCommerce companies capability to adapt them is growing exponentially, making the tools, seemingly at your fingertips, a sci-fi superpowers you are not ever going to possess. This, in turn, frustrates the marketers, instilling a sense […]
1. How has SALESmanago changed since you came to work here? Five years is a long time, so there have been changes in almost every aspect: procedures, team members, tasks performed, benefits, the place where work is done, and how the meetings are held—including the whole hybrid experience. Each new person joining […]
Customer engagement stands as the lifeblood of Ecommerce business’s growth, yet countless companies struggle to master it effectively. Whether it’s messy data, limited resources, or a lack of expertise, these obstacles can hinder our progress. While many companies excel at creating value for their customers, the true key to sustaining a robust growth […]
![[New Feature] Shine the light on your hidden visitors with Spotlight](https://blog.salesmanago.com/wp-content/uploads/2024/04/1-9.png)
![[New Feature] Shine the light on your hidden visitors with Spotlight](https://blog.salesmanago.com/wp-content/uploads/wordpress-popular-posts/11939-featured-113x0.png "[New Feature] Shine the light on your hidden visitors with Spotlight")
![[New Feature] Unlock Deep Behavioral Personalization with Product Collections](https://blog.salesmanago.com/wp-content/uploads/2024/03/1-3.png)