Workflow for Dummies [Illustrated Handbook]
Workflow for Dummies [Illustrated Handbook]
There are many kinds of people in this world - we apply a different approach to understanding our surroundings, our learning methods differ, and also we process them in multiple ways. That’s why you need to find out what works best for you. Automation processes are nothing more than a string of consecutive logical events, activated by predefined actions.
TOP 10 Articles on Digital Marketing: July 2017
TOP 10 Articles on Digital Marketing: July 2017

Lazy August afternoon: a hammock, a jar of lemonade and a good read. What do you need more? I have picked some interesting articles on digital marketing published last month, so you can simply relax and stay up-to-date with interesting news. Enjoy! Should You Automate Your Instagram Marketing?  Entering interactions with fans and providing them […]

Secret SALESmanago Feature for Team Leaders
Secret SALESmanago Feature for Team Leaders

There’s more in a marketing automation platform than meets the eye. It is not only an essential tool for marketers to support sales performance, increase conversion rates or influence retention. It is also an excellent aid for team leaders as it helps them manage their employees. Today I want to show you 3 tricks on […]

A Pop-up that Converts: a Free Checklist
A Pop-up that Converts: a Free Checklist

Conversion is a transaction when you look at it. First, you have to grab website visitors’ attention, then tell them your offer, name the price, and finally push them gently towards the ‘purchase’. Even though multiple tools could work well this scenario, pop-ups are still one of the most effective. I don’t want to bore […]

7 Lead Nurturing Hacks For Your Shopping Cart Abandonment
7 Lead Nurturing Hacks For Your Shopping Cart Abandonment

No abandoned shopping carts is the dream of any online shop. But recovering abandoned carts is much more than just sending a few emails. You’ll get better results when you run more than just one or two cart recovery campaigns. You need to put the extra effort in! Today I will show you 7 different […]

Marketing Automation in Ecommerce for Beginners [Free Ebook]
Marketing Automation in Ecommerce for Beginners [Free Ebook]

Do you remember the first essay you ever wrote? Do you remember how long it took you to get started? Some of us – the lucky ones, had had a teacher who explained the methodology of writing. The rest kept dreaming of a handbook that would guide them, step by step, through the whole process… […]

How to Combine Marketing Automation Features… and Start Making Money
How to Combine Marketing Automation Features… and Start Making Money

The strength of the successful marketing campaigns often lays in their simplicity. We – marketers surrounded by marketing novelties and spammed with their creators’ ideology – tend to forget that sometimes the easiest way is the best way.   We also forget another important truth – simple doesn’t mean plain or vulgar. Simple tool, such […]

The Magic Behind the High Deliverability of our Customers’ emails
The Magic Behind the High Deliverability of our Customers’ emails

Open rate and click-through rate are the most common performance indicators for email campaigns. This makes sense, to an extent, as long as you understand the data in context. For email campaigns, this context is deliverability. Deliverability is made up of a number of factors characteristic to the logic of electronic mailing – from the […]

12 Marketing Tips From Great Houses Of Westeros
12 Marketing Tips From Great Houses Of Westeros

The Winter is Here and The Game of Thrones Season 7 is coming. For the last time, we will cry for dead favorites, and cheer those who survive. Personally, I’m delighted with the idea of great and noble houses of Westeros heptarchy. Each of them has separate fashion, style, religion, lifestyle and, of course, words. […]

5 Good Reasons to Make a Pop-up Right Now
5 Good Reasons to Make a Pop-up Right Now

Love ’em or hate ’em. There’s nothing in between. Pop-ups play users’ emotions like Jerry Lee Levis used to play his piano. And believe me, once you’ll learn this game, there will be The Great Balls of Fire… I mean of engagement. The Great Balls of Engagement. Oh, nevermind! Long story, short – master the […]