Posts from category: SALESmanago


Alternative actions: how to use new SALESmanago functionality

We are proud to introduce new SALESmanago feature: alternative actions. We created that function to help you set even more advanced and precise rules of automation. Alternative actions complement previously set rules: they apply to contacts who don’t meet all conditions of given rule. Let’s see how it works on specific examples.   Supplement rules […]

SALESmanago and APPmanago create a marketing automation solution actually ready for mobile revolution

SALESmanago, world’s TOP6 marketing automation platform with over 3500 implementations in 40 countries has been integrated with APPmanago, a mobile marketing automation platform creating a unique set of solutions encompassing traditional desktop based automation with smartphone based mobile marketing automation. APPmanago, that has been launched last week, offers a unique set of features like analysis […]

How to Stop Wasting Leads Using Recycling

Do you know the type? “Please call me in 6 months”; “I’m physically unable to say no or interrupt, so I’m going to just listen, although I should have told 10 minutes ago that I won’t buy this”; “That spam again! I won’t read that”; “I’d love to, but…”; “I gave false phone number in […]

How to Create Perfect Landing Page?

Although landing pages are known to be invaluable tool for marketers, they are still underused. 44% of B2B campaigns link to home pages, instead of landings (Marketing Sherpa). But skillfully created landing pages can increase conversion by as much as 300%. In order to work so efficiently, they must fulfil 4 conditions: focus on particular […]

Why ugly websites sell better? 6 lessons you can learn from them

Are you thrilled by Wikipedia’s beauty? Bo you feel compelled by esthetic appeal of eBay? Exactly. Visual attractiveness of a website is not so important as it may seem. So before you plan another redesign and optimization, read our text and learn why users don’t search for breathtaking look, but functionality, and feel more comfortable […]

Is SMS marketing dead? 10 reasons why not

Marketing experts love to play gravediggers. They already put SEO, traditional media, social media and SMS marketing to death. SMS is depicted as Cinderella’s older, ugly sister: insistent, aggressive and unlawly claiming her right to prince customer. In the fast Internet era it actually is archaic: it goes back 22 years and the first SMS […]

Over 100% increase in SALESmanago income and revenue in 2014

Benhauer, producer of SALESmanago Marketing Automation software, reports income of 6,5 million and revenue of 1,5 million PLN. According to Datanyze, SALESmanago is used by almost 3000 companies in 30 countries. System is 6th top platform of this kind in the world. Benhauer established also subsidiary in Great Britain, another subsidiary is currently being formed […]

ChatGPT meets Lean Marketing
ChatGPT meets Lean Marketing

    There’s no doubt that businesses need to be efficient and effective with their marketing efforts, especially during economic uncertainty. While marketing plays a critical role in driving growth, generating leads, and building brand awareness, brands must ensure that they drive costs down while maintaining maximum impact. One way that this can be achieved […]

4 Things About Performance Measurement Every Marketer Should Know, Explained
4 Things About Performance Measurement Every Marketer Should Know, Explained

    Successful development of any activity requires effective and precise performance measurement. Surprisingly various researches and surveys point out that eCommerce marketers find their abilities in this matter lacking. In this article we will explore 4 problems and trends related to performance measurement – and point to solutions that will make your marketing stack […]

Behind the Scenes: Get to Know Our Team Better – Krystian Kuta
Behind the Scenes: Get to Know Our Team Better – Krystian Kuta

    1. Name, position, in SALESmanago since…   Krystian Kuta, Sales Manager for the UK & DACH region. I have been with SALESmanago since November 2018, when I started in an entry-level position.   2. Coffee, workout, meditation – how do you start your workday and get ready for conquering the world?   To […]

One small step for ChatGPT, one giant leap for marketing
One small step for ChatGPT, one giant leap for marketing

    The world has been captivated by the arrival of ChatGPT, the AI-powered language model developed by OpenAI. Everyday people are now evaluating the potential generative AI has to revolutionise various aspects of work, from its ability to produce creative ideas to its quick content generation. A true ‘game changer’ in new technology is […]

Get more eCommerce conversions and collect Zero-Party Data with the new mobile-first, feature-rich Email Design Studio
Get more eCommerce conversions and collect Zero-Party Data with the new mobile-first, feature-rich Email Design Studio

    Our new Email Design Studio pushes the boundaries of engagement and Customer Intimacy in Email Marketing. Using our unique, mobile-first, state-of-the-art email designer, you will get more conversions and collect precious Zero-Party Data, which will enable you to get even closer to your customers.   Email is still king in eCommerce  marketing    […]

SALESmanago launches CUPID Score to redefine the way marketers measure customer engagement
SALESmanago launches CUPID Score to redefine the way marketers measure customer engagement

    The assessment is free and provides a breakdown of results across five key areas: Convenience, Understanding, Personalization, Intimacy, and Data   Over a third (34%) of eCommerce marketers across Europe wish they had a standardised method for evaluating customer engagement. That’s why Customer Engagement Platform SALESmanago has launched CUPID Score, the new industry standard to measure […]

Blind marketing: 64% of ecommerce marketers fail to measure customer engagement
Blind marketing: 64% of ecommerce marketers fail to measure customer engagement

  64% of ecommerce marketers haven’t measured their customer engagement processes in the past month, and nearly one-fifth (17%) have never measured them at all.     That’s according to new data from Customer Engagement Platform SALESmanago, which surveyed 250 ecommerce marketers across Europe to determine whether the measurement of customer engagement elements is being neglected. Worryingly, almost […]

Marketers get precise, targeted content with SALESmanago’s OpenAI-powered content generator
Marketers get precise, targeted content with SALESmanago’s  OpenAI-powered content generator

  Kraków, Poland, 9th February 2023: SALESmanago, the Customer Engagement Platform, today announced the integration of OpenAI’s generative AI model with its email designer, in addition to the launch of its Email Design Studio.   Designed to empower marketers to create more engaging and efficient campaigns, SALESmanago’s email designer integrates with OpenAI’s model to generate […]

Steven Lewandowski signs for SALESmanago
Steven Lewandowski signs for SALESmanago

    It might not be Polish footballer Robert Lewandowski, but Customer Success superstar Steven joins from SAP to hit the ground running at SALESmanago  Lewandowski will spearhead initiatives towards Customer Success and Customer Intimacy to ensure loyalty throughout the recession  Kraków, Poland, 1st February 2023: Customer Engagement Platform SALESmanago has appointed Steven Lewandowski as […]