Posts from category: Press Release


Yves Rocher boosts e-mail efficiency by 1,200% with B2C marketing automation

Marketing automation platform SALESmanago has been implemented by Yves Rocher, a worldwide cosmetics and beauty brand. The software boosted the company’s e-mail marketing efficiency by 1,200% and increased the number of new users who buy the suggested sets of products displayed on dynamic recommendations boxes as their first purchase to 30 percent.   Download the […]

The Magic of Countdown
The Magic of Countdown

    by Sergiusz Olszewski, Product Operations Manager   As we approach the holiday season, the concept of the advent calendar—a special calendar used to count down the days to Christmas—becomes a staple in many households. But what if we could harness this same sense of anticipation and excitement in our email marketing? Enter the […]

Black Winter is Coming. How we are avoiding the F Word
Black Winter is Coming.  How we are avoiding the F Word

    Ladies and gentlemen, gather ’round, and let’s talk about the season that’s about to descend upon us – the notorious “F-word.” No, not that F-word; we’re talking about the one that rhymes with “Smack Shmriday” – you know, the day when shoppers sharpen their elbows and prepare for retail combat. But this year, […]

The Super Collision of Data, Composability, and AI in Marketing. A sneak peek into Disruptive Innovation with Scott Brinker*
The Super Collision of Data, Composability, and AI in Marketing. A sneak peek into Disruptive Innovation with Scott Brinker*

    scroll down for the video recording   In a world marked by relentless technological evolution, marketers are navigating a landscape of significant change. The confluence of data, composability, and artificial intelligence (AI) is driving a transformative era in marketing, opening up new horizons and opportunities. This article is a summary of Scott Brinker’s […]

Product News October 2023: Predictive Analytics, Collaboration Tools for Workflows, Personal Shopping Inbox and more
Product News October 2023: Predictive Analytics, Collaboration Tools for Workflows, Personal Shopping Inbox and more

    Predictive analytics in SALESmanago and how to leverage it in campaigns and customer segmentation     Predictive analytics leverages historical data, statistical algorithms, and AI technology to forecast future events and outcomes, giving businesses a crystal ball for success. From creating personalized shopping experiences based on past behavior to optimizing inventory management and […]

Peek into the Future: SALESmanago Predictive Analytics
Peek into the Future: SALESmanago Predictive Analytics

    In the ever-evolving landscape of eCommerce, businesses are constantly seeking innovative ways to enhance their competitive edge. One of them has emerged as a game-changer. The role of predictive analytics in eCommerce is multi-faceted and critical for the industry’s growth and success.   A Crystal Ball for Marketers?   Predictive analytics is a […]

Composability has always been a trend in eCommerce, but all-in-one no-code solutions and Generative AI make it a blast
Composability has always been a trend in eCommerce, but all-in-one no-code solutions and Generative AI make it a blast

    The ability to swiftly adapt, customize, and orchestrate marketing efforts has always been a trend, but recent advancements have made it a true blast. This article will explore what composability means in the context of eCommerce, its relation to Customer Data Platforms (CDPs) and marketing automation, and how the concept of an end-to-end […]

[WEBINAR RECORDING] “Get Your eCommerce Ready for 2024: Lessons Learned in 2023, Essential Trends, and Tech Innovations for Online Stores”
[WEBINAR RECORDING] “Get Your eCommerce Ready for 2024: Lessons Learned in 2023, Essential Trends, and Tech Innovations for Online Stores”

    The recording of our latest webinar, hosted by SALESmanago’s Director of Solutions Consulting, Alexander Skalka is available.     Grab a coffee, get comfy and learn:    – Tactics implemented by top performing eCommerce companies in 2023. – Top eCommerce trends for 2023/2024: Artificial intelligence, data privacy, zero page data and more. – New […]