Posts from category: marketing & business


Business Intelligence contribution to eCommerce is far beyond what you can imagine, with 46% of companies using BI tools as a core part of their business strategy

    Business Intelligence (BI) is a process that uses a variety of tools to help companies collect, analyze, present, and integrate data to produce actionable insights. With as many as 46% of companies using BI tools as a key part of their business strategy, learn about the importance of BI for your company’s growth. […]

6 innovative eCommerce businesses to learn from in 2021

    With technology advancing, AI becoming more and more popular and incorporated into most businesses, and recent COVID-19 events resulting in life moving to the online zone, companies really need to do everything they can to stay relevant. Get inspired by a couple of new and very innovative eCommerce businesses.   Customers want to […]

mCommerce will turn your marketing into dollars if used wisely

    According to Statista, by the end of 2021, 73% of eCommerce sales will take place on a mobile device. This is a huge boost for eCommerce retailers to put more effort into improving the mobile shopping experience. While (even with the ongoing pandemic) eCommerce is still on a roll, it’s worth diving deeper […]

5 songs you should be listening to during customer acquisition

    Acquiring a customer is not an easy task. Convincing them to buy your product is a long, long journey consisting of several steps that need to be completed at the top-notch level to reach the longed-for success. To make your work a little more pleasurable, we have prepared an appropriate song, one for […]

From zero to hero – attracting and growing your audience organically

    Developing your audience, unfortunately, is not like a yeast dough. You can’t just knead it, leave it in a warm place for a few hours and enjoy a risen, fluffy dough ready to bake. What I mean is that our efforts to attract potential customers to our business are often like talking to […]

7 reasons why customers don’t return, even when you do your very best

    According to Harvard Business Review, acquiring a new customer is 5 to 25 times more expensive than retaining an existing one. That’s why keeping your customers close pays off not only in terms of maintaining loyal relationships but also in economic terms. With that in mind, I guess the question you should ask yourself, […]