[New feature] SALESmanago launches Cinderella AI – Visual Products Search and Recommendations

 
 

3 ‘Vs’ of the future are often mentioned when discussed further-development of advanced marketing strategies and technologies. Two V’s we’ve already covered – first as for video – events monitoring related to players, and second for voice – AI Voice Search. The third one, visual, has just arrived – Cinderella AI – Visual Products Search powered by Google Vision AI Engine. Why is the last one considered the most important piece of product search technology development? According to an MIT News report, 90% of information transmitted to the human brain is visual. If that’s so – instead of following the trends, set new standards in searchandising. Improve your technology and implement SALESmanago Cinderella AI today for a breakthrough in Customer Experience.

 

How Cinderella found her shoe: What is AI Visual Product Search?

 

If you still ask yourself, why is Visual Search so important? I hasten to answer.  Our culture is already dominated by visual perception, so it seems natural that we would use an image to start a search. No more digging deep to find relevant searches, by just one click Cinderella AI – Visual Products Search can provide multichannel shopping experiences by integrating online and offline world.

 
  • Currently, only 8% of retailers have built image search into their web inventory (l2inc),
  • By 2021, early adopter brands that redesign their websites to support visual and voice search will increase digital commerce revenue by 30% (Gartner),
  • 62% of Millennials desire the ability to visually search over any other new technology  (SocialMediaToday), 
  • When shopping online for clothing or furniture, more than 85% of respondents respectively put more importance on visual information than text information (BusinessWire),
  • 36% of respondents have performed or used Visual Search, the same rate as voice search (BusinessWire).
 

AI Visual Product Search is the last step that will bring the elements together: Search Engine Turbocharger mechanism, AI Voice Search, and advanced custom settings.  But there are just pieces. Now, imagine it as a puzzle set. If you want to get a full picture and gain real benefits, implement a Visual Search, to see how this combination drives not only the Customer Experience but also Visual Experience, which nowadays, according to 59% of people is the most important (BusinessWire).

 

Join the product search revolution

 
  • Allow your customers (especially those using mobile phones) to upload a picture with a look they like and the AI Visual Search Engine will automatically display the products similar or fitting the desired look and feel.
  • Automatically display products looking similar or fitting to the products the customer is browsing through on your online store.
  • Use AI driven Visual Recommendations and display what your customers like and recommend them stylish products using various scenarios: visually similar to those in a cart, products similar to those viewed or recently bought. 
  • Increase the value of the cart by recommending products matching look and style during checkout phase.
  • Provide personalized communication with your customers by delivering predefined stylizations that were created based on similar and complementary products that they were looking for before.  
 

Visual search is taking the retail world by storm

 
  • Start a trend instead of following them, stand out of your competition and come out against customer expectations by deploying AI Visual Product Search,
  • Sell to clients that have already made a decision, enable your regular clients to check whether your website has the same or similar product and they desire,
  • Transfer real-world pictures into real-deal by integrating online and offline shopping experiences, promote ‘shopping with your camera’ idea, and eliminates the frictions between seeing and buying,
  • Shorten path from search to conversion, speed up the process of searching for products not only on the website but also develop further mobile experience,
  • Improve shopping journey, reduce steps needed to find a perfect product to one and optimize search-time providing image-search-mechanism,
  • Eliminate search obstacles, no more wondering how to describe the products you are looking for, simply upload the image and enjoy the search results.
 

See how Cinderella AI – Visual Products Search works when integrated with your ecommerce platform:

   

If you are our customer or you not and would like to implement and test the engine on your website simply let us know by writing to support@salesmanago.com

Implementation takes less than a week!

marketing automation

marketing automation

SALESmanago is a Customer Engagement Platform for impact-hungry eCommerce marketing teams who want to be lean yet powerful, trusted revenue growth partners for CEOs. Our AI-driven solutions have already been adopted by 2000+ mid-size businesses in 50 countries, as well as many well-known global brands such as Starbucks, Vodafone, Lacoste, KFC, New Balance and Victoria’s Secret.

SALESmanago delivers on its promise of maximizing revenue growth and improving eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior Omnichannel customer experience thanks to Hyperpersonalization; and (3) Growth Intelligence merging human and AI-based guidance enabling pragmatic and faster decision making for maximum impact.

More information: www.salesmanago.com

Behind the Scenes: Get to Know Our Team Better – Maja Kowalska
Behind the Scenes: Get to Know Our Team Better – Maja Kowalska

    1. Name, position, in SALESmanago since…   Maja Kowalska, Product Marketing Manager, in SALESmanago since 2015, but ‘we were on a break’ for some time in between.   2. Coffee, workout, meditation—how do you start your work day and get ready for conquering the world?   A cat nose in my eye followed […]

[Tips&Tricks] Top Tips to Improving Conversion Rate in Your Business
[Tips&Tricks] Top Tips to Improving Conversion Rate in Your Business

    In an increasingly competitive eCommerce world, there are some dos and don’ts when it comes to encouraging customers to buy from your business. This act is called a conversion, and it’s just about the most important metric you’ll need to watch as you plan on building your business and increasing revenue. In eCommerce, […]

Behind the Scenes: Get to Know Our Team Better – Tomasz Lipiec
Behind the Scenes: Get to Know Our Team Better – Tomasz Lipiec

    1. Name, position, in SALESmanago since…   Tomasz Lipiec, Partner Manager, in SALESmanago since March 2021.   2. Coffee, workout, meditation – how do you start your work day and get ready for conquering the world?   I currently start the day by making a bottle of milk for my youngest daughter 🙂 […]

[New feature] Maximize your marketing impact with the new eCommerce Dashboard
[New feature] Maximize your marketing impact with the new eCommerce Dashboard

    Our newest feature, the eCommerce Dashboard, aggregates data from eCommerce platforms and Marketing software and presents it in real time, 24/7. Enabling an at-a-glance online store performance overview, as well as detailed tracking of the performance of different aspects of the business, it is an extremely effective, omnichannel Growth Intelligence tool.    Google […]

SALESmanago moving into a state-of-the-art office building in Krakow
SALESmanago moving into a state-of-the-art office building in Krakow

    SALESmanago, Poland’s largest and fastest-growing company creating eCommerce technology solutions, is set to become the single occupant of a new, eye-catching building located in Ocean Office Park in Krakow’s Zablocie district in August 2023. The unique office, developed by Cavatina Holding, will provide modern working space for nearly 700 people.    The new […]