Posts from category: Marketing Automation


5 Low-Budget and Creative Marketing Ideas (examples)

Is tight budget an obstacle in creating a great marketing campaign? Or maybe it’s the other way round: lack of resources stimulates creativity? Financial restrictions require abandoning traditional standards and searching for new ways of communication, what can be risky. Below we show 5 examples of unconventional, creative and inexpensive campaigns that achieved amazing success […]

SALESmanago and APPmanago create a marketing automation solution actually ready for mobile revolution

SALESmanago, world’s TOP6 marketing automation platform with over 3500 implementations in 40 countries has been integrated with APPmanago, a mobile marketing automation platform creating a unique set of solutions encompassing traditional desktop based automation with smartphone based mobile marketing automation. APPmanago, that has been launched last week, offers a unique set of features like analysis […]

20 New Marketing Automation Stats You Must Know

Marketing Automation grows so rapidly that we find it necessary to provide some fresh new stats to give you a picture of how business landscape looks like now. Shortly speaking, time shows that investing in Marketing Automation software has been a good decision.   Who implements Marketing Automation? Although mostly the biggest and most successful […]

How Marketing Automation Improves Your Company’s Performance? (stats)

Marketing Automation will truly transform your company: it will give you time to focus on crucial analytical, strategic and creative questions by taking over repetitive, mechanic tasks. And you will be surprised with how smoothly processes in your business can be run with autonation. We collected for you a bunch of stats showing how other […]

Will machines replace human marketers?

We would like to reassure you and say something like, don’t worry, humans are unique and cannot be replaced. But that’s not true. Kyle Gibson says that thanks to development of machine learning, robots can already solve problems that historically only humans could work out. Not just marketers should be concerned: by 2025 machines will […]

How to improve sales-marketing cooperation

“It has been my experience that sales teams are like an abusive spouse. When things are tough, they want to beat on somebody either it is marketing or development, but when they really need something they are as sweet as honey”, says Mitch Medford (CEO, Blood Shed Motors). Does it ring a bell? Well, sales-marketing relationship […]

9 Instances When You Should Act on Customer Feedback

One of the first things we all learn when starting our own business is that the customer is not always right. Sometimes being over sensitive to feedback can distract you from your goals and lead you to make bad decisions. Although you should not always act on customer feedback, ultimately your customers are the people […]

Slow down, get rich, be happy! Does slow marketing work?

Why do we need a revolution in marketing? Because its present form annoys everyone: CEOs (who can’t see results), customers (tired of overwhelming spam and irrelevant messages) and marketers themselves – insecure, frustrated and unsatisfied with their job. Is slow movement a remedy for that condition? World’s most frustrating job Numbers are disturbing. According to […]

9 Steps to Successful Win Back Email Campaign

When your customer leaves, you can theoretically go out and search for new one – but that consumes way too much time and money. Imagine that you do so with your friends. Amanda hasn’t called you in a month? In your face, Amanda, I will find somebody else. O, there you are, Tracy! Wanna be […]

5 habits of the most productive people

We all look for the magic formula, for the spell or secret that will make us more productive. We watch others handling their everyday issues, facing flood of emails, distractions of phone calls, social media or despondency. How can you invent something revolutionary and really make a difference in that chaos we all experience? While […]

What’s Up SALESmanago: October 2017
What’s Up SALESmanago: October 2017

Today, I’d like to make a quick summary of changes in the system introduced in October. Some of them are small things like refreshing a dashboard view, some are game-changing like adding a completely new set of conditions to a workflow builder. Here’s what happened in SALESmanago last month.   Workflow Workflow Wizard is a […]

5 Quick Ideas to Boost Your Email ORs
5 Quick Ideas to Boost Your Email ORs

Here’ s a shot out of a cannon. One of the most important parameters in email marketing is OR – that stands for open rates. Along with the clickthrough rate (CTR), this measurement allows you to quickly estimate whether the content sent to the recipients triggers the desired response. OR – open rate – informs […]

Who Became SALESmanago Customer: September 2017
Who Became SALESmanago Customer: September 2017

Every month we grow stronger. It is with a great pleasure that we welcome new brands among our clients. We love to observe the huge diversity of the industries they are originated from. It confirms our hypothesis: each and every company can use marketing automation improve their results, implement new strategies followed by achieveing spectacular […]

Workflow for Dummies [Illustrated Handbook]
Workflow for Dummies [Illustrated Handbook]

There are many kinds of people in this world – we apply a different approach to understanding our surroundings, our learning methods differ, and also we process the information in multiple ways. That’s why you need to find out what works best for you. Automation processes are nothing more than a string of consecutive logical events, activated […]

September Recap: Inspiring Meetings, New Features and Upgrades, Exotic Conquest
September Recap: Inspiring Meetings, New Features and Upgrades, Exotic Conquest

SALESmanago’s   September was sponsored by inspiring meetings and exotic conquests. Moreover, our platform got a few upgrades and new features. Here are some highlights of the September in SALESmanago. Events Marketing MeetUp September 13th was the day of the Marketing MeetUp! Our MeetUps are the series of hosted by SALESmanago events organized for people who want […]

Lead management with marketing automation
Lead management with marketing automation

Leading a successful marketing campaign requires both careful preparations and engagement. Moreover, it is seldom only one campaign that you are running at the moment. Efficient campaign management calls for high organization level as well as for the automation of multiple tasks, such as contact flow through the stages in the sales funnel. SALESmanago sales […]

Are Bots the New Apps? – SALESmanago Launches Sales Bot for Facebook
Are Bots the New Apps? – SALESmanago Launches Sales Bot for Facebook

Since Facebook’s developer conference F8 in April, bots are getting their time in the spotlight. They help to navigate the websites by being “interactive guides.” You’ll be hearing a lot more about chatbots soon, so let me introduce you to them with a brief overview.   Amazing shopping experience. Download free ebook   So, what […]