Marketing way of speaking reminds of corporate slang. Deadlines followed by “ASAPs” are going before and after KPI’s, not letting you eat you lunch because then, fuck-ups are all you’ll get. It’s not a Win-Win situation. You need to boost the number of likes and leads. Later, you’ll need to champion that project remember? It certainly has to be outside the box. […]
Basic Information about Lead Nurturing Problem with acquired leads Marketers very often face the problem of lead immaturity: they invest time and money in acquiring leads which turn out not to be sales ready, because they simply don’t have enough data about the product and the company to make a purchase decision. Combine such early stage lead with too […]
The period of gray autumn and winter days has come: short days, long nights, which means fewer distractions and more time for the development of professional skills. Let’s use this time well and enjoy the afternoon filled with reading interesting marketing- and tech-related articles. Download our newest ebook: All about CVM 1. […]
Wait, what? How? Anonymous contacts are named anonymous because they’re… well, anonymous! It’s not a matter of choice! What if I told you, that lead generation isn’t only about landing pages, contact forms, and Facebook Ads? But let’s start from the beginning… According to internet live stats at this very moment, there are 3,5 bln web […]
From teenagers’ hype to an overwhelming background of everyday reality – that’s how Social Media has evolved recently. Nowadays it’s hard to find a spot on the web with no social media plug-ins or buttons such as: ‘Like’, ‘Share’, or even ‘“Log in with your account’… Social media it’s not another search engine Both social platforms and […]
![[Infographics] Let’s Talk Customer Value Marketing… once again](https://blog.salesmanago.com/wp-content/uploads/2016/11/salesmanago-cvm-purchase-process.jpg)
Synergy is not only an irritating marketing buzzword. It is also an effect that occurs when the sum of some actions (or things) working together is greater than the total effect of them working separately. Once in a few years a company looks back at its actions, makes the math and finds an epiphany – […]
How smartphones transformed our lives Connected body Internet as a main source of knowledge Smartphones are the true personal computers. Think that they have the same power as NASA computers which helped put man on the moon in 1969. That potential is now at our fingertips. No wonder that they changed our learning mindset. We […]
![[Guest post] How to Enrich Marketing Automation With Leads Generated Through Interactive Content](https://blog.salesmanago.com/wp-content/uploads/2016/10/salesmanago-4screens-logo.jpg){kind=logo}
SALESmanago and Engageform integration allows users to generate leads in a new way. It’s easy and intuitive to connect these platforms. Prospects gained through quizzes, polls, surveys, and assessments are directly transferred to SALESmanago account. Viewers’ answers can be used in tagging or to customer profiling. According to Adweek, quizzes and polls are the […]
Website AdWords Idea Google is the first port of call for people when searching for information on the internet. Most clicked results are at the top of the page. Those visible in the top positions are usually paid results. Implementation You start with keywords, and then create the title and content of the displayed ads […]
Last week we wrote you about our new analytic panel – Your marketing. The panel shows in a simple and visual way the percentage of marketing automation platform usage. Today we want to introduce you to SALESmanago’s new feature – Calendar. The first view you’ll see after clicking Calendar on the side menu […]
