At the end of 2016, we launched an elearning platform. The course consists of 10 lessons, each focused on a specific topic. At the end of each lesson there’s a 10-question test. Since it has been launched, the platform performed beyond our expectations. It quickly became a hub for our customers and people willing to […]
Statistically, my dog and I have 3 legs each. When it comes to details, statistics might not be the most accurate method of predicting an outcome. Yet, when it comes to overall trends and complex strategies, statistics are a must. We’re making big steps towards the end of the H1 of 2017. Let’s see what […]
![Facebook for Ecommerce [Infographics]](https://blog.salesmanago.com/wp-content/uploads/2017/05/salesmanago-facebook-for-ecommerce.jpg)
To have, or not to have a fanpage? How is it with this whole Facebook? Can ecommerce owners find a good use for the biggest social network to generate some tangible results? First, one has to understand the specifics of this medium. Facebook is not a search engine, as I already wrote here. Facebook is a service […]
![Account Based Marketing (ABM) – new technological approach to proven principles and strategies [ Guest Post]](https://blog.salesmanago.com/wp-content/uploads/2017/04/salesmanago-new-ideas.jpg)
Account Based Marketing (ABM) is a new, secretive abbreviation, which cannot be missed in any corporate marketing strategy as everyone is talking about it. The big technological vendors are proactively trying to push the understanding that this is a completely new approach in the B2B marketing, when, in fact, any experienced sales person or marketing […]
In the article published on 10th April at theatlantic.com, one can find some interesting insights on the current situation of stationary stores and the recession of retail. What’s up? The author of the article, Derek Thompson, notes that the last two years have been quite a tough time for traditional retail in the United […]
How to spend money on Facebook wisely? The fact that running social media marketing can significantly increase profits in ecommerce is an open secret. Nonetheless, there is a catch: if you promote posts using a traditional approach, you simply blow up your budget and you don’t even get a return on that investment. How to […]
Marketing automation adoption rates are going up, albeit slowly. There are not too many small companies around who can boast of using marketing automation. However, the number of marketers who have started adopting marketing technology, in general, is rising fast. According to this study, 48% of the marketers surveyed consider their organization to be an early adopter […]
How is your mobile strategy doing? Blooms or barely breaths? Do you have an idea how to do it correctly, some kind of a bigger picture, or do you just spam people with pushes? Tough call, isn’t it? So maybe we’ll talk for a while about the fundamentals and we will try to understand both […]
![How Marketing Automation Works [Infographics]](https://blog.salesmanago.com/wp-content/uploads/2017/04/salesmanago-how-marketing-automation-works.jpg)
Companies hate him! Self-employed man finds a way to earn $500.000 USD monthly while working only 3 hours per week using one simple life hack… How many times have you seen these obviously scammy commercials? And even though you are perfectly aware how unrealistic they are, There’s one tiny, itsy-bitsy itch at the back of […]
Quick question: Do you prefer a settled and confirmed business meeting with a person potentially interested in your offer over wandering door-to-door inside a skyscraper while looking for anyone that will buy some goodies from your suitcase? If you picked, with no hesitation, option number one, then please tell me, why you wouldn’t apply this […]
