Cyber Monday is all about sales, sales, sales. There’s no place for the loyalty or a long-term education. It is a one-time shopping bonanza which you can leverage to boost your ecommerce’s earnings. You probably already have heathen up the marketing automation platform, prepared your online lair for the stampede of customers, set some “traps” […]
Some marketers are still gazing into their crystal balls instead of rooting their work in empirical data analysis conducted via marketing automation platform. Today we decided to try this approach, and that’s how this unique one-of-the-kind digital marketer’s horoscope became possible. Our office fortune teller John doesn’t promise any accuracy, only tons of fun and […]
It’s not a secret, that 80% of SALESmanago users are from Ecommerce & Online Stores. Every now and then we like to launch a gem designed to fit perfectly their needs. Our newest feature – Live Chat is designed especially for Ecommerce & Online Stores. Live Chats have become the Ecommerce revelation of the past […]
If you ask a random passer-by for the most profitable day of the year, he will most probably name Black Friday in a split second. Up until recently, it was mainly an American tradition, but in the age of global village and universal access to information, such opportunity to increase the income a little bit […]
So you think you can automate, right? You bought a marketing automation platform license, made a database import, and even implemented the tracking code on your website. Is there anything that could stop you from becoming the new Jeff Bezos? Unfortunately, there are some common yet severe mistakes you can unwillingly make while implementing your […]
Month to month we present you a quick view of the list of the companies that have joined the SALESmanago customer group during the last few weeks. In October we welcomed several large ecommerces. It doesn’t surprise at all as 80% of SALESmanago customers are from this sector. New customers are also manufacturers, developers, service […]
Freelancer’s lifestyle, despite the appearances, isn’t a piece of cake. Without the full-time job payment, their monthly survival depends on the amount and quality of customers they are able to attract. Their market presence should be flawless in both online and offline channels. When it comes to offline freelancers should take a course at meetings […]
Today, I’d like to make a quick summary of changes in the system introduced in October. Some of them are small things like refreshing a dashboard view, some are game-changing like adding a completely new set of conditions to a workflow builder. Here’s what happened in SALESmanago last month. Workflow Workflow Wizard is a […]
Scary and terrifying – monsters have become a part of mass culture. It is hard to say that they teach us but observing them can enrich us with a deep insight into marketing horrors. What do monsters and Marketing Automation in common? Read the post and see which monster you are! Bloodsucker from Transylvania Vampire: a mythological […]
Here’ s a shot out of a cannon. One of the most important parameters in email marketing is OR – that stands for open rates. Along with the clickthrough rate (CTR), this measurement allows you to quickly estimate whether the content sent to the recipients triggers the desired response. OR – open rate – informs […]