When your marketing doesn’t work
When your marketing doesn’t work

Do you run various marketing activities and operate in all possible channels? Do you look for innovations and more successful forms of advertising? Do you spend money on Google AdWords campaigns and cannot see significant results? Sounds familiar. Check where you make mistakes and fix it with Marketing Automation.

Marketing Automation and the last mile problem
Marketing Automation and the last mile problem

The last mile problem is everything that happens between the moment goods/products leave the warehouse and their pick up, as well as what happens directly after supplier leaves our house. The last mile makes another context for effective leverage of Marketing Automation. Aside from product delivery itself, it goes one step further providing client with […]

Marketing Automation for lawyers?
Marketing Automation for lawyers?

Law firms often believe that marketing department will help them quickly and easily acquire dozens of new clients. The truth is many of them don’t follow and cope with the latest marketing technologies and solutions and they are practically absent in digital communication channels.

How to prove benefits of Marketing Automation to your boss
How to prove benefits of Marketing Automation to your boss

Are you convinced Marketing Automation will help your company grow up? Have you investigated new solutions regarding automation? Is it only about prompting you boss now? If so, we have a few useful tips you can use when talking with the executives to prove such software can be really beneficial.

A few tips on effective automation
A few tips on effective automation

Marketing Automation is a prized tool by salespersons and clients as well. Businesses will surely increase conversion rate and clients will be provided with more interesting content, which may arouse their engagement and comfort. Below, you’ll find a few tips one can’t forget about to implement automation successfully.

5 deadly sins of e-mail marketing
5 deadly sins of e-mail marketing

It’s harder and harder to cut through to potential client in the information chaos flooding us from everywhere and through all possible channels. For that reason, there’s need for stronger and more personalized relations with the receiver. One of the most successful methods to maintain proper relation with clients is e-mail marketing, which implemented accordingly, […]

How to successfully implement Marketing Automation
How to successfully implement Marketing Automation

Marketing Automation is a sophisticated technology, which provides salespersons with vitally important tools for marketing strategy management. Yet, one needs to remember that only by having them, spectacular success is not guaranteed at all. The key is an adequate implementation, as well as appropriate use of particular functionalities.

SALESmanago will automatically send your newsletter, at the best day and hour and to each addressee separately
SALESmanago will automatically send your newsletter, at the best day and hour and to each addressee separately

It’s one of the most argued subjects related to E-Mail Marketing, that is when it’s the best time to send newsletter to benefit most. Every case study, report or expert opinion is varied and contrasting. Meanwhile, SALESmanago introduces brand new functionality, which ceases those speculations once and forever. The system individually monitors and analyses activity […]

Localized, or local Marketing Automation
Localized, or local Marketing Automation

Localized Marketing Automation is a technology, which assists in management of marketing strategies in companies with centralized headquarters and a number of branches at various locations. It was created in order to let particular branches effectively generate demand on a local level, keeping integrity of the whole brand at the same time. Some tools of […]