Synergy between content marketing and Marketing Automation: 6 tips
Synergy between content marketing and Marketing Automation: 6 tips

91% of B2B and 86% of B2C companies use content marketing,   84% of firms currently use or prepare for implementing Marketing Automation. Obviously these two are crucial trends in B2B as well as in B2C marketing. Nevertheless, strategic implementation of both procedures causes a lot of trouble. Content marketing specialists feel alarm for possible sacrifice […]

100% increase in rewards for resellers in new affiliate program. Raise your income and develop your business with SALESmanago!
100% increase in rewards for resellers in new affiliate program. Raise your income and develop your business with SALESmanago!

Up to 50% commission: that’s how much resellers earn in new, updated affiliate program of SALESmanago, the biggest marketing automation system in Europe, used by over 2000 companies in 30 countries. The software is provided by Polish company Benhauer, which from 3 years regularly increases its revenue by 100%. According to Gartner’s analysis, marketing automation is […]

Lead scoring: do you exploit its potential?
Lead scoring: do you exploit its potential?

Lead scoring is a powerful tool, if you can use it. Working with it opens brand new possibilities, but demands quite a lot of work – it requires developing individual scoring system. It’s a long process, but on the way you will get to know your clients like never before. See what problems you might […]

Tell me your story!
Tell me your story!

In Judy’s flower shop there is a poster over the counter with first sentence from Virginia Woolf’s novel: „Mrs. Dalloway said she would buy the flowers herself”. When you enter, the text immediately catches your eye. If you can recognize the quote, you’re reminded of melancholic mood of the book and frames from Stephen Daldry’s […]

Spam: 4 myths busted
Spam: 4 myths busted

Let’s skip the obvious. You know that unsubscribe link is needed, you recognize importance of subject line, you tremble at a thought than some people actually still buy email adresses lists and use them, sending emails without recipients’ permision. Nonetheless the notion of spam makes every marketer nervous. Nothing strange about it: according to Target Marketing, […]