It is necessary for the platform to constantly change in order to meet growing expectations of our clients. Read about our new features: >> Web Push Notifications – enables to conduct communication in a custom way, even with anonymous users. It only takes for a contact to visit a monitored website and agree to receive […]
Cracow’s beauty shines the most in the Spring. Therefore we’ve decided to set a new date for the 2017’s most prestigious marketing event! Marketing Automation Congress is officially rescheduled for 26th April 2017. Our goal is to deliver the latest insights into marketing trends, present the newest tools, and show how to bring them all […]
Last week we shared with you the first part of digital marketer’s glossary. Today we give you part 2! In-app notifications – Messages communicated inside the application, not by SMS or push notifications. It means that to read them, user needs to open an app. Lead Management – B2B term meaning contact managing system, set […]
Whether you work in B2B, B2C, C2B, O2O or every other X2X, there are few terms you should know backwards and forwards. We suggest 40, in our opinion key concepts. We hope, that in the future we’ll manage to turn this article into a full-time glossary, as for beginner marketers as for the ones, who […]
![Supercharging Marketing Automation With Content Marketing [Guest Post]](https://blog.salesmanago.com/wp-content/uploads/2016/09/man-with-flying-lightbulbs.jpg)
Marketing automation provides the opportunity to target prospects more accurately in less time. However, without the right content, marketing automation quickly turns into spam, cold calls, and junk mail, targeting the same people over and over with the same unwelcome message. Marketing automation needs content marketing to deliver the right content, to the right person, […]
SALESmanago won a silver medal in 2016 SaaS Games, GetApp’s ranking, based on user reviews. The Polish software is the only one representing Europe among its American competitors. SALESmanago classified as second, overtook applications such as Hubspot and ActiveCampaign. “SALESmanago Marketing Automation deserves credit for breaking the American stranglehold on this event. The Polish-built […]
Marketing Automation: Anonymous website traffic monitoring, Contact Identification, Client’s Profile = Personal Data + Behavioral Data + Transactional Data, Customer Segmentation, Real-Time Offer Personalization, Automated Communication Adjusted to Client’s Activity, Reaching the Right Person in the Right Place, Time, and Channel. Marketing Automation vs Ecommerce: 68% of carts abandoned, Rescue emails show 621% higher conversion […]
Alan Turing, Ada Lovelace, Nicola Tesla. It’s only three of the thousands of names responsible for a modern digital revolution. A lot has changed since the first steps leading to the creation of a thinking machine. Computers that used to send space crews to the Earth’s orbit, now fit into a pocket, the Internet is […]
SALESmanago, a leading European marketing automation platform, for the 5th consecutive year is doubling its revenues and with 200 people employed the company plans to generate $8 mln revenues in 2016. Out of the new 500 customers that joined the platform the most prominent are Oriflame or Amrest, that manages brands such as KFC, PizzaHut […]
![4 Solid Strategies We’ve Used to Boost Traffic by 474% [Guest Post]](https://blog.salesmanago.com/wp-content/uploads/2016/08/stock-image-19095325-compressor.jpg)
You’re writing, publishing, promoting and optimizing. You’re marketing content non-stop, but nothing seems to move the needle. Even when you have a big idea, it doesn’t work quite as you planned. For a while, we had this problem at Process Street. We followed the best practices from the pros, like Neil Patel and Brian […]
