Another edition of our blog series about the companies that joined the group of SALESmanago customers. This time among them there are many innovative technology companies that decided to augment their marketing activities with Marketing Automation solution. Find out which companies choose SALESmanago in January: G Data Software Leader in the area of […]
And today – something for the tough guys. How to create annoying and ineffective email campaign? Below you will find proven and widely used practices that can not only ruin one particular campaign, but also devastate your deliverability and recipient’s trust for years! Generally, be afraid of customers and don’t talk to them too much. […]
Notinote is a startup with innovative product, but a limited budget that has built a widely recognized brand and a considerable presence in social media, using creative marketing strategies and the most advanced tools. An essential part of their marketing stack is SALESmanago Marketing Automation, a tool that helped the company to automate and optimize […]
Why do your email go to spam? There are only two possible answers. One, you actually are a spammer, don’t respect your recipients and believe that when you came across an email address, you are entitled to do whatever you fancy with it. You don’t have the slightest idea what your readers want and actually […]
“People won’t open my emails,” rates umong TOP 5 marketers’ pains. No wonder: your recipients get so many emails each day that they have to learn to ignore some of these. Email services as Gmail help with that, directing offers to a separate folder. In such circumstances, marketers need to change the approach to increase […]
How long have you watched TV this week? And how many hours a week you dedicated to this activity in, let’s say, 2005? And in 1995? If this number has decreased over the years, you are not the only one. In general, similar to other traditional media, the TV industry nowadays is seeing some trends […]
We talked about importance of language when discussing Alan Weiss’ persuasion pyramid applied to Lead Nurturing. Today we prepared for you a list of 8 words or rather bad language habits to avoid in marketing communication. They might seem harmless, but really can ruin carefully built message. Do you like writing in passive voice? Do […]
Maintaining almost 100% growth over 6 years? Growing 4 times faster than the market? Overtaking competition in terms of technological solutions and features? Building almost organically a company valued almost 100 mln Euro in 5 years? Entering the exclusive SaaS club with 10 mln Euro ARR? We are pleased to share the fundamental ideas behind […]
The new year has finally come, but the memories of 2018 are still vivid, so it’s the perfect moment to sum up the last month of this memorable year. As you may have already heard, December was a significant month for SALESmanago because we signed agreements with some of the biggest European enterprises. Many more […]