What should Marketing Automation professionals read? Find a list of 21 excellent blogs on the subject. They will help you learn the best practices and get an industry overview.
Next to each blog we give the most interesting post that appeared there.
And we wait for your types: feel free to name your favourite educational resources in comments.
10 Ideas for Omnichannel Marketing: get free ebook
An 11-year-old blog by David Raab, a consultant in marketing technology evaluation and analytics – full of in-depth information and interesting infographics.
If you like his writing, you’ll love the ebook David prepared for SALESmanago. Download “Marketing Automation for Beginners“.
On August 4th, he will also conduct a webinar on the subject: register here.
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Blog by Scott Brinker concerning management, technology, and marketing. Scott provides an insight into the mar tech market.
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Jeff Bullas is an entrepreneur, blogger, author, marketer and speaker who has a lot to say in the matter of digital marketing world and social media technology. Read his blog to, as the front line says, win at business and life in a digital world.
Recommended post: 5 Simply Awesome Email Automation Funnels To Build Today
A central hub for B2B marketers – not a personal blog. Articles cover the latest products innovations and capture insights from top industry executives.
Recommended post: Do Leads Matter Anymore?
Blog created by Craig Rosenberg that actually consists mostly of guests posts in marketing and sales topics.
Recommended post: 5 Ways for Marketers at Mid-Sized Companies to Survive (and Thrive)
Here you can read articles about automation, but also ecommerce, email, mobile, sales etc. written by marketing experts.
Recommended post: How to Deploy a Successful Marketing Automation Strategy
Venturebeat provides news about technology in general, but it’s collection of Marketing Automation articles is a great source of useful information.
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A personal blog of Jep Castelein – an experienced marketer and lead principal consultant, where you can read about lead management and marketing automation. An unofficial tagline fo the blog says it all: “LeadSloth, Smart Ideas for Lazy Marketers”.
Recommended post: Process Turns Marketing Automation Into Revenue
An interesting collection of insights from marketing automation experts.
Recommended post: 5 Ways Real Estate Agencies Can Use Marketing Automation
Blog that publishes information about many marketing tactics with an entire section focused on marketing automation.
Recommended post: Four steps for winning the inbox with email automation
The marketing blog is a great source for digital and ecommerce analysis. If you want numbers and stats, head there!
Recommended post: Seven avoidable marketing automation mistakes
A blog mostly about content marketing, also contains many Marketing Automation articles published by multiple authors.
Recommended post: 3 Marketing Automation Tactics That Are Vital to Success
“Helicopter to Work” is a blog by Joe Chernov, the VP of Marketing at InsightSquared, a man absolutley passionate about what he does. As we can read on the front page, AdWeek called him one of the 10 creatives that make it OK to love marketing.
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General marketing knowledge Mitch Joel shares with his readers on this blog can be very useful for every marketer.The blog gives fresh perspectives and digital marketing insights.
Recommended post: Marketing Needs To Be About What’s New
If you need information about inbound marketing – here’s the blog for you. Thes how-to posts will help you level-up your SEO and online marketing skills.
Recommended post: How to Research the Path to Customer Purchase
A blog that combines information about marketing and social media published by subject matter experts.
Recommended post: 3 Trending Advancements in Marketing Automation
On MarketingLand you can read about marketing in general. Subscribing to this one will definitely keep you updated in the business thanks to articles published daily.
Recommended post: 5 Ways To Put Your Email Call To Action To Work
MarketingProf’s blog high quality content will give you an insight on social media, email marketing and marketing strategy.
Recommended post: Hot Trends in Marketing Automation You Need to Know
A big collection of marketing how-to’s, most frequently published articles concern online advertising, email marketing, social media.
Recommended post: Email Automation: The Essential Guide to Email Marketing Automation
Another multi-topic blog with many daily updates and an interesting Marketing Automation articles collection.
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SALESmanago Marketing Automation blog
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What are your favorite Marketing Automation blogs? Share in comments!