The 21 Best Marketing Automation Blogs

salesmanago-best-marketing-automation-blog

What blogs should marketers read?

What should Marketing Automation professionals read? Find a list of 21 excellent blogs on the subject. They will help you learn the best practices and get an industry overview.

Next to each blog we give the most interesting post that appeared there.

And we wait for your types: feel free to name your favourite educational resources in comments.


10 Ideas for Omnichannel Marketing: get free ebook


 

Customer experience matrix

An 11-year-old blog by David Raab, a consultant in marketing technology evaluation and analytics – full of in-depth information and interesting infographics.

If you like his writing, you’ll love the ebook David prepared for SALESmanago. Download “Marketing Automation for Beginners“.

On August 4th, he will also conduct a webinar on the subject: register here.

Recommended postStudy: Half of Marketing Jobs Will Be Replaced by Machine Intelligence

 

ChiefMarTech

Blog by Scott Brinker concerning management, technology, and marketing. Scott provides an insight into the mar tech market. 

Recommended post14 rules for data-driven, not data-deluded, marketing

 

JeffBullas

Jeff Bullas is  an entrepreneur, blogger, author, marketer and speaker who has a lot to say in the matter of digital marketing world and social media technology. Read his blog to, as the front line says, win at business and life in a digital world.

Recommended post5 Simply Awesome Email Automation Funnels To Build Today

 

DemandGen Report

A central hub for B2B marketers – not a personal blog. Articles cover the latest products innovations and capture insights from top industry executives.

Recommended postDo Leads Matter Anymore?

 

Funnelholic

Blog created by Craig Rosenberg that actually consists mostly of guests posts in marketing and sales topics.

Recommended post5 Ways for Marketers at Mid-Sized Companies to Survive (and Thrive)

 

MarketingTech Blog

Here you can read articles about automation, but also ecommerce, email, mobile, sales etc. written by marketing experts.

Recommended postHow to Deploy a Successful Marketing Automation Strategy

 

VentureBeat

Venturebeat provides news about technology in general, but it’s collection of Marketing Automation articles is a great source of useful information.

Recommended post323 marketing tech startups fetched over $11B from VCs in 2015 (research)

 

Leadsloth

A personal blog of Jep Castelein – an experienced marketer and lead principal consultant, where you can read about lead management and marketing automation. An unofficial tagline fo the blog says it all: “LeadSloth, Smart Ideas for Lazy Marketers”.

Recommended postProcess Turns Marketing Automation Into Revenue

 

MarketingAutomationInsider

An interesting collection of insights from marketing automation experts.

Recommended post5 Ways Real Estate Agencies Can Use Marketing Automation

 

ClickZ

Blog that publishes information about many marketing tactics with an entire section focused on marketing automation.

Recommended postFour steps for winning the inbox with email automation

 

Econsultancy

The marketing blog is a great source for digital and ecommerce analysis. If you want numbers and stats, head there!

Recommended postSeven avoidable marketing automation mistakes

 

ContentMarketingInstitute

A blog mostly about content marketing, also contains many Marketing Automation articles published by multiple authors.

Recommended post3 Marketing Automation Tactics That Are Vital to Success

 

JChernov

“Helicopter to Work” is a blog by Joe Chernov, the VP of Marketing at InsightSquared, a man absolutley passionate about what he does. As we can read on the front page, AdWeek called him one of the 10 creatives that make it OK to love marketing.

Recommended postA (Hopefully) Useful Guide to Content Creation, Distribution & Analytics Solutions

 

TwistImage

General marketing knowledge Mitch Joel shares with his readers on this blog can be very useful for every marketer.The blog gives fresh perspectives and digital marketing insights.

Recommended postMarketing Needs To Be About What’s New

 

Moz

If you need information about inbound marketing – here’s the blog for you. Thes how-to posts will help you level-up your SEO and online marketing skills. 

Recommended postHow to Research the Path to Customer Purchase

 

SocialMediaExplorer

A blog that combines information about marketing and social media published by subject matter experts.

Recommended post3 Trending Advancements in Marketing Automation

 

MarketingLand

On MarketingLand you can read about marketing in general. Subscribing to this one will definitely keep you updated in the business thanks to articles published daily.

Recommended post5 Ways To Put Your Email Call To Action To Work

 

MarketingProfs

MarketingProf’s blog high quality content will give you an insight on social media, email marketing and marketing strategy.

Recommended postHot Trends in Marketing Automation You Need to Know

 

RazorSocial

A big collection of marketing how-to’s, most frequently published articles concern online advertising, email marketing, social media.

Recommended postEmail Automation: The Essential Guide to Email Marketing Automation

 

Business2Community

Another multi-topic blog with many daily updates and an interesting Marketing Automation articles collection.

Recommended postThe Science Behind Marketing Automation Planning Success

SALESmanago Marketing Automation blog

Come to our blog

Recommended post[Video] New School of Marketing with Marketing Automation

 

What are your favorite Marketing Automation blogs? Share in comments!

SALESmanago is a Customer Engagement Platform for impact-hungry eCommerce marketing teams who want to be lean yet powerful, trusted revenue growth partners for CEOs. Our AI-driven solutions have already been adopted by 2000+ mid-size businesses in 50 countries, as well as many well-known global brands such as Starbucks, Vodafone, Lacoste, KFC, New Balance and Victoria’s Secret.

SALESmanago delivers on its promise of maximizing revenue growth and improving eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior Omnichannel customer experience thanks to Hyperpersonalization; and (3) Growth Intelligence merging human and AI-based guidance enabling pragmatic and faster decision making for maximum impact.

More information: www.salesmanago.com

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