Into the hyper‑personalization -marketing automation in ecommerce A.D. 2020

January 20 2020

In recent years, the online purchasing process has undergone profound changes, and companies that are not following shift in customer behavior and expectations are falling behind.

 
 

During the webinar Aleksander Skałka will show what solutions for personalization of online buying process are standard now and what new will the 2020 bring.

 

Join the webinar and find out:

  • what best practices are currently used in ecommerce,

  • what functionalities and trends will appear on the marketing automation market in 2020,

  • how marketing automation technology responds to changes in customer behavior and needs.
 


Aleksander Skałka – Marketing Automation Strategy Director, SALESmanago

He has been leading implementation of marketing automation strategies for over 10 years now. He worked as Marketing Automation Consulting Director, being responsible for Customer Success Department and the implementation of SALESmanago for the key customers. He gained and used his experience working with companies such as Orange, Idea Bank, 4Finance, New Balance, Yves Rocher, Oriflame and many more. Currently ALeksander helps to introduce marketing automation strategiess for biggest e-commerce and B2C enterprises.

 

Thursday, January 23rd, 11 AM CET – Register here

 

SALESmanago is a Customer Engagement Platform for impact-hungry eCommerce marketing teams who want to be lean yet powerful, trusted revenue growth partners for CEOs. Our AI-driven solutions have already been adopted by 2000+ mid-size businesses in 50 countries, as well as many well-known global brands such as Starbucks, Vodafone, Lacoste, KFC, New Balance and Victoria’s Secret.

SALESmanago delivers on its promise of maximizing revenue growth and improving eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior Omnichannel customer experience thanks to Hyperpersonalization; and (3) Growth Intelligence merging human and AI-based guidance enabling pragmatic and faster decision making for maximum impact.

More information: www.salesmanago.com

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