16 Articles about Marketing You Must Read (July 2015)

Depositphotos_18485561_s-2015Are you trying to keep up with the top marketing blogs & websites? Don’t let yourself miss inspiring posts! Today, we prepared for you the greatest marketing articles from July 2015 you must read!

 

Blake Mycoskie: can business have a mission? 

Do you know Blake Mycoskie, the founder of TOMS Shoes? He has revolutionized the way we think about philanthrophy and business. With every pair of shoes you purchase, TOMS sends another one to a child in need.

 

How to Create a Budget for Your Startup 

A great article on the basis of planning your budget when you are a beginner with high ambitions. You’ll find answers to all doubts and useful tips to follow.


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How to Increase ROI with Data-Driven Content

Content marketing very often suffers from lack of analysis and planning. The article gives plenty of brilliant ideas on how to change your approach to content marketing. Are you making full use of knowledge about your clients? Are you personalizing content? Let’s get it started!

 

3 Ways to Get Your Customers Open Your E-mails for SaaS companies 

How many times you’ve started a free trial and then neglected it? On KISSmetrics you can read a fantastic article on how to create better welcome emails for your SaaS customers, so you won’t lose them.

 

Communicate better 

Journalists and marketers have, in fact, a lot in common: what they do is communicating with audiences. Natasha D. Smith tells you how to do it better.

 

Netflix’s Key To Success 

Scott Brinker’s comments on the Tony Ralph’s (Netflix) speaking at MarTech in San Francisco. Inspiring thoughts on using Big Data in business.

 

Old Spice on Instagram

Have you ever wondered how to make a practical use of Instagram? On Adweek you can read about the Old Spice’s risky marketing campaign.

 

Lead Generation- Top Tactics 

On Marketing Profits, an article about online lead generation tactics and metrics.

 

Sales and Marketing Alignment 

You’ve heard this so many times? Listen once again: sales and marketing alignment really stands out for successful marketing. Find out how to achieve that!

 

Linking Techniques

Good linking techniques can make tremendous impact on your traffic. Neil Patel, an absolute master, tells how to combine content and SEO with best linking practices.

 

Is The Time Ripe for Small E-Commerce? 

Yes! The clients are looking for unique objects and love small e-commerce, because they want to feel that they’re buying something unique and singular. Will your e-commerce capitalize on this trend?

 

How to Use Neuroscience in Marketing 

We know more and more about behavioral science and how our brain functions, and have gone through several approaches to use the practices in marketing. How does it look today?

 

What is Omnichannel in Today’s Marketing? 

How should a shopping travel look like according to the latest researches?

 

 

From our SALESmanago BLOG

 

Your favorite posts from our blog in July:

 

22 Infallible Ideas to Ruin Your Email Marketing

3 Secrets of Most Successful Mobile Applications

10 Funniest Marketing Campaigns Ever

 

 

We are always waiting for your comments! Share your favorites blogs and posts!

SALESmanago is a Customer Engagement Platform for impact-hungry eCommerce marketing teams who want to be lean yet powerful, trusted revenue growth partners for CEOs. Our AI-driven solutions have already been adopted by 2000+ mid-size businesses in 50 countries, as well as many well-known global brands such as Starbucks, Vodafone, Lacoste, KFC, New Balance and Victoria’s Secret.

SALESmanago delivers on its promise of maximizing revenue growth and improving eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior Omnichannel customer experience thanks to Hyperpersonalization; and (3) Growth Intelligence merging human and AI-based guidance enabling pragmatic and faster decision making for maximum impact.

More information: www.salesmanago.com

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