Object implemented on the website, allowing for detailed monitoring of clients’ behavior, building behavioral profiles, counting scoring, and segmentation. It makes it possible to check if given user saw the specific area on the website, hovered his cursor over or clicked interactive elements like magnifying graphics, buttons etc. Simply saying what content has he displayed or gained access to.
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SALESmanago
is a Customer Engagement Platform for impact-hungry eCommerce marketing teams who want to be lean yet powerful, trusted revenue growth partners for CEOs. Our AI-driven solutions have already been adopted by 2000+ mid-size businesses in 50 countries, as well as many well-known global brands such as Starbucks, Vodafone, Lacoste, KFC, New Balance and Victoria’s Secret.
SALESmanago delivers on its promise of maximizing revenue growth and improving eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior Omnichannel customer experience thanks to Hyperpersonalization; and (3) Growth Intelligence merging human and AI-based guidance enabling pragmatic and faster decision making for maximum impact.
More information: www.salesmanago.com
