42 free online tools for business: planning, SEO, content, social media

Group of Business People Working on an Office DeskToday we recommend best and reliable free online tools for business. With their help planning, creating and competition tracking will be easy as never before.

Planning and communication

  • Asana: a wonderful tool allowing you to plan, assign tasks, and watch the progress.
  • Trello: helps organize work by breaking big tasks into smaller chunks. Loved by kaizen enthusiasts.
  • Google CalendarGoogle Drive: Have your office always with you. Tasks and documents in cloud, available on all
  • Dropbox: documents shared, co-edited and safe in the cloud.
  • Slack: whatever you use (Skype, Google Talk, etc.), drop it and try Slack. Everything is easy to tag and find and you have a separate tool for communication at work. Mobile app available.

Free CRM

Most of them are either freemium (free, but for some extra options you must pay) or free only to a limited amount of contacts.

  • SuiteCRM(open source, free, based on SugarCRM)
  • ZohoCRM(free for 3 users and 5000 records)
  • Bitrix 24:  (free to  12 users and 5 GB, flexible payment plan)
  • Streak(operated from your inbox).

Automation

  • Zapier: integrates applications you use. It automatizes responses to defined events. It can start writing an email for you, add a task to Asana or Trello, and post something in social media.

Content marketing: inspiration, resources

  • Feedly: RSS reader.
  • Buzzsumo: check what people talk about in social media! Top stories in the rating are free, more require buying a premium plan.
  • Instapaper: for those who like to focus on reading. Instapaper collects and displays chosen content in simple, distraction-free mode. It can also send articles to your
  • Pocket: organize your internet! You collect and tag links to important content on the web.
  • Google Alerts: monitors mentioning of given phrase on the internet.
  • Blinkist: don’t have time to read books? Consume them in a blink of an eye. Blinkist offers you concentrated insights from a book to be absorbed in less than 15 minutes. Can bring a lot of inspirations.
  • Rescue Time: feeling like your creative time can easily turn into time waste? Track website you visit and programs/apps you use and time you spent on each of them.

Content marketing: creation. Text, graphics

  • Evernote: your notes available on various devices, including mobile and online.
  • Hemingway: great app which will teach you to write simply and clearly.
  • Liberio: create ebooks in all formats.
  • PiktoChart: for creating infographics.
  • Picmonkey: for picture editing.
  • Wordle: to make word clouds.
  • Canva: graphic- creating for non-professionals. Intuitive, easy and free (some templates are paid extra).

Free photos

Social media:

  • Knowem: see if your user/ profile name is original BEFORE you register.
  • Buffer: manage and plan content distribution in all your social media channels.
  • Social mention: find mentions on a topic you are interested in in social media.
  • Hootsuite: manage social

Competition tracking, research SEO

The key is to know what you can have for free, and what is worth paying for. Therefore search for free options, but try also free testing periods or tools free to certain amounts of contacts, with price growing proportionally to your growth (SALESmanago works like that). That way you can see whether given solution works for you.

And what tools improve your work? Share with us!

SALESmanago is a Customer Engagement Platform for impact-hungry eCommerce marketing teams who want to be lean yet powerful, trusted revenue growth partners for CEOs. Our AI-driven solutions have already been adopted by 2000+ mid-size businesses in 50 countries, as well as many well-known global brands such as Starbucks, Vodafone, Lacoste, KFC, New Balance and Victoria’s Secret.

SALESmanago delivers on its promise of maximizing revenue growth and improving eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior Omnichannel customer experience thanks to Hyperpersonalization; and (3) Growth Intelligence merging human and AI-based guidance enabling pragmatic and faster decision making for maximum impact.

More information: www.salesmanago.com

CMO Role Getting Too Tight? Try Being A Growth Hacker Instead
CMO Role Getting Too Tight? Try Being A Growth Hacker Instead

    by Katrin Lewandowski, Senior Marketing Director at SALESmanago   The year is 2024, and the traditional Chief Marketing Officer (CMO) role is experiencing a transformation. Prominent companies, including brands like UPS and Etsy, have moved to eliminate or repurpose the CMO position—redistributing its responsibilities to roles such as Chief Commercial or Strategy Officers. […]

Skeletons in the eCommerce closet. Which one is your worst nightmare?
Skeletons in the eCommerce closet. Which one is your worst nightmare?

    As Halloween draws near, the urgency to unveil and exorcise the lurking skeletons from eCommerce closets becomes increasingly palpable. Just as the haunted season prompts us to confront our fears, the digital landscape compels businesses to confront the formidable challenges that often remain concealed.   In 2024, the stakes for eCommerce companies have […]

eCommerce Booms and Stagnates
eCommerce Booms and Stagnates

    By Brian Plackis Cheng, CEO at SALESmanago   Commerce is fickle; it stagnates and booms. Customer journeys are non-linear. And these are the things we know for sure. Without actionable customer data and personalised journeys, eCommerce companies are losing customers and prospects, eroding their brand, and sacrificing their competitive edge.    Embracing zero-party […]

Plateau of Productivity – Business vs AI face off 2024
Plateau of Productivity – Business vs AI face off 2024

    YouTuber Tomasz Rożek’s channel, “Science. I like It,” recently featured a fascinating discussion on “Next Steps of AI Expansion” with Aleksandra Katarzyna Przegalińska-Skierkowska. While the lack of English subtitles remains a mystery, the conversation itself is a must-watch.   Plateau of productivity   Tomasz Rożek graduated in physics and journalism from the University […]

Are Your Marketing Strategies Future-Proof? A Mid-Year Check-In for CMOs
Are Your Marketing Strategies Future-Proof? A Mid-Year Check-In for CMOs

    As we have crossed the midpoint of 2024, it’s an opportune moment for Chief Marketing Officers (CMOs) to evaluate progress and ensure their strategies align with… the “dynamic landscape” would be an understatement, really. With Gartner identifying AI integration, evolving marketing roles, and cross-functional growth as top priorities for 2024, CMOs need to […]